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Objective World Brings Computer Games Technology to the Construction Industry in the Middle East

The Intelligent Building Information Model (i-BIM) combines visualization and information technology to ease the management of complex data within a virtual 3D environment that mimics the real world.

CYBERJAYA, MALAYSIA — 23 July 2008 — Objective World today delivered its xD Land Development Explorer (xDLDE) to Bahrain Investment Wharf, BIW and Objective World and Kanoo ITa Bahrain based company focusing on developing land and infrastructure. xDLDE is a software for visualizing and managing information resulting from the land development design and construction process. Its core engine is an Intelligent Building Information Model (i-BIM) developed based on various concepts in computer games technology and used to simulate the real world environment.

"Computer games are complex and use diverse technologies such as computer graphics, artificial intelligence, and networking," said Mr. Thomas Cheah, chief technology officer at Objective World. "These technologies have pushed the envelope of computer software and hardware design, and when used appropriately, can create powerful business solutions, a concept which is the cornerstone of our Intelligent Building Information Model."

Similarly to other Building Information Modeling solutions currently in the market, i-BIM is a centralized information repository that stores properties and graphic attributes related to the real world objects. However, in addition, the i-BIM supports behaviours that define how objects react to their environment. This makes it a perfect solution not only for managing project information, but also provides a natural mechanism to store, archive, and utilize company business knowledge, which enables simulations, situational and cost benefit analysis supporting both technical and business functions.

"The 3D environment of xD Land Development Explorer has significantly increased the xD Land Development Explorer Screenshotvisibility and usability of our land plot information," said Mr. Muhannad Al-Durrah, chief executive officer, Bahrain Investment Wharf. "Land development often involves a great deal of information. xD Land Development Explorer provides us a visual interactive way of managing plot information, making relevant data available to the right people at the right time."

The construction industry has been historically overwhelmed by fragmentation of information that leads to data redundancy and wastage, unproductive project collaboration, and prevents practical information reuse. "Our vision is to provide a unified platform for the complete facility creation and operation lifecycle, enabling seamless data transfer between stakeholders in the building lifecycle," said Dr. Peter Key, chief executive officer, Objective World. "xD Land Development Explorer represents a pragmatic solution to aggregating and managing business and engineering data in a way that is focused on making it usable for our clients in operations and maintenance."

"There is plenty of construction and development happening in Bahrain and around this region. We believe there will be a lot of demand for this type of solution in this region," said Mr. Waleed Kanoo, general manager, Kanoo Information Technology. Objective World is also developing xD Building Conceptualizer, a software that focuses on conceptual design and rapid prototyping of buildings, also built on top of its i-BIM technology. xD Building Conceptualizer is targeted for release in early 2009.

Founded in 2006, Objective World is a MSC Malaysia Status company specializing in research, development and commercialization of software that manages and visualizes information overthe complete lifecycle of buildings, facilities, and infrastructure. The flagship product, xD Building Lifecycle Enterprise Suite, comprises a range of seamlessly integrated modules which provide functionality from initial planning and conceptual design phase all the way through detail design and construction to facility maintenance and operations management.

Bahrain Investment Wharf is a pioneering project capable of attracting local and global industries by virtue of services and facilities it offers. Moreover, BIW is one of the major industrial development projects in Kingdom of Bahrain and the region – the first investment venture of its kind, which is the fruit of mutual cooperation between the public and private sectors, hence giving the opportunity to the private sector to play a major role in the economic activity.

Kanoo Information Technology, a reseller partner of Objective World in Bahrain, is an ICT solution provider. Kanoo IT provides customised and cost-effective ICT solutions to a diverse clientele ranging from government and private organisations to corporate houses and multinational companies. Formed in 1996, Kanoo IT has achieved phenomenal growth over the last 10 years of its existence and is a division of the E.K. Kanoo group of companies – one of Bahrain’s foremost business organisations.

For more information:
Phone: +60 (3) 8313 8121
Email: info@objectiveworld.com

For more information on xD Land Development Explorer:
http://www.objectiveworld.com/products/xdlde.html